be. design lab

Design Thinking

Written by

Belle

in

Co-Creation and Ideation Tools

The idea

Co-creation and ideation are crucial stages in service design, where stakeholders, including customers, employees, and designers, collaborate to generate innovative ideas and solutions. Here are some commonly used tools and methods for these stages.

The process

Design Thinking Workshops are structured sessions where teams collaboratively apply design thinking principles to solve complex problems. Here’s an example outline of how such a workshop might be structured:

Example: Design Thinking Workshop Outline

1. Introduction (15 minutes)

  • Objective: Set the stage for the workshop.
  • Activities:
    • Welcome and introductions.
    • Overview of design thinking principles and workshop agenda.
    • Set expectations and goals for the session.

2. Empathy and Understanding (30 minutes)

  • Objective: Gain a deep understanding of the users and their needs.
  • Activities:
    • User Interviews: Conduct brief interviews with participants to gather insights.
    • Empathy Mapping: Create empathy maps to capture user thoughts, feelings, and experiences.

3. Define the Problem (30 minutes)

  • Objective: Clearly articulate the problem or challenge.
  • Activities:
    • Problem Statements: Formulate problem statements based on insights from the empathy phase.
    • Persona Development: Create personas to represent different user types.

4. Ideation (45 minutes)

  • Objective: Generate a wide range of ideas and solutions.
  • Activities:
    • Brainstorming: Use techniques like mind mapping and crazy eights to generate ideas.
    • Idea Selection: Evaluate and prioritize ideas based on feasibility and impact.

5. Prototyping (60 minutes)

  • Objective: Create tangible representations of ideas.
  • Activities:
    • Low-Fidelity Prototypes: Build simple models or sketches to represent solutions.
    • Feedback Sessions: Share prototypes with other groups for feedback.

6. Testing and Feedback (30 minutes)

  • Objective: Validate ideas and gather insights for refinement.
  • Activities:
    • User Testing: Test prototypes with real or simulated users.
    • Feedback Collection: Gather and analyze feedback to improve designs.

7. Reflection and Next Steps (30 minutes)

  • Objective: Reflect on the workshop outcomes and plan further actions.
  • Activities:
    • Reflection: Discuss what worked well and what could be improved.
    • Action Planning: Outline next steps for refining and implementing ideas.

8. Closing (15 minutes)

  • Objective: Wrap up the workshop.
  • Activities:
    • Summary: Recap key findings and decisions.
    • Acknowledgments: Thank participants and provide any additional resources or follow-up actions.

References

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